DMM dialog marketing trade fair enters its second round

Parallel to Swiss Online Marketing & Swiss eBusiness Expo, the DMM dialog marketing trade fair will once again open its doors on April 13 and 14, 2016. The trade fair is well established and covers the broad spectrum of direct and dialog marketing.Swiss Post, Canon, KünzlerBachmann Directmarketing, Baumer, Speck Print, paul+paul and H. Goessler will be represented with large stands in Zurich. Elco, IOZ, Vögeli and IN-Media will be there for the first time, and keynote speeches by Martina Röck, SCA, Thomas Wagner, Action Europe, Reto Meissner, SBB, Mark N. Backé, BMW, and Werner T. Fuchs, Propeller Marketingdesign will provide inspiration and specialist knowledge - from customer engagement marketing to new dialog concepts and storytelling. New to the DMM program are the Agency Creative Workshops, in which C-level executives from agencies and clients take part, as well as a separate MeetingPoint for the exchange of experiences among dialogue marketing professionals, with more than 20 presentations, workshops and panel discussions highlighting current market developments and presenting strategies and suggestions for successful customer dialogue. The vernissage with all the works submitted for the SDV Award will also provide inspiration. There, trade visitors can get an overview of the creative output of the dialog marketing industry and be inspired by the submitted works.program, exhibitors and online tickets at www.dialog-marketing-messe.ch