Discount rate for the anniversary
Magazines On April 7, 2005, the news magazine *Facts* will celebrate its tenth anniversary with a lavish special issue designed to evoke memories of times past—including in terms of collective bargaining agreements.
Magazines On April 7, 2005, the news magazine Facts is celebrating its tenth birthday. A four-color advertising page will be offered to all (still existing) customers of the first edition from 1995 for 8100 francs net. Other advertisers will pay a flat rate of 10,000 instead of the standard rate of 1,830 francs. 40 pages have already been reserved or booked, according to Sandro Rüegger, Head of Advertising Market Magazines. In addition, the print run will be increased to 120,000 copies, and the first decade of the news magazine will be continued in a knowledge game in the ten follow-up issues to the anniversary issue. The presenting partner of this "very tricky quiz" (Rüegger), in which questions from all Facts departments are posed on two pages, is a major Swiss bank. The main prize of the quiz, devised by the Festland agency, is fund shares worth a total of CHF 40,000.
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