The advertising week on Star TV: Beer reinterpreted with Cardinal Draft

Massimo Di Dia has been head of Marketing & Channel Management at Feldschlösschen since May 1, 2010, and this week he is a guest in the latest issue of «Die Werbewoche.».

Insight into Feldschlösschen's marketing strategies and everything you need to know about the launch of Cardinal Draft and Cardinal Lime Cut can be seen exclusively and only in "Die Werbewoche".

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