The Swiss online stores with the highest turnover in 2017
Poster launched with additional graphics on Swiss e-commerce. The data basis was publicly available company information as well as statistical data from EHI/Statista for places 11-30 B2C. Carpathia has refined the survey through information from companies themselves and its own analysis - all data has been verified by Carpathia and by a group of experts coordinated by it. Turnover is defined as the net turnover generated online or via mobile in retail with end customers, i.e. excluding VAT and adjusted for returns and cancellations.
The Top 10 in the B2C Category
Source: CarpathiaAliExpress makes the listLike last year, the online stores of Digitec, Zalando and Amazon again lead the ranking of the top 30 B2C. However, there have been notable shifts compared to last year: Aliexpress is a newcomer to the ranking and occupies eighth place, while ifolor has moved up several ranks and just missed out on the top 10 in eleventh place.Wish is also on boardAlso newly added to the ranking was wish.com: The up-and-coming marketplace, based in the U.S. but—like AliExpress—featuring mostly Chinese sellers, ranks 21st. The decline in sales at Nespresso is not due to a drop in earnings, but rather to the fact that the substantial share of phone orders was excluded from this year’s figures. Compared to last year’s survey, the vast majority of listed shops have seen an increase in sales: A B2C store with 2016 revenue of less than CHF 102 million no longer makes it into the top 10—in 2015, CHF 72 million was still sufficient.B2B: Electrical Supplies Back in First PlaceIn the B2B sector, Alltron—listed for the first time—challenged Lyreco for second place with CHF 195 million. Elektro-Material remains the undisputed leader.New RankingsThe "Top 10 Travel, Tickets & Horizontal Platforms" ranking is led by swiss.com, closely followed by the booking platform booking.com. The sales figures in this ranking correspond to the net value of the services and goods sold (GMV). In the ranking of the top 5 companies, the two largest retailers, Migros and Coop, occupy the top two spots. Online retail giant Amazon, with sales of CHF 605.6 million, ranks third, well behind Coop.
