Privatize the SRG!
René Worni on finding a way out of personal powerlessness.
president of the Swiss Press Association during his appearances always
surprises again and again and occasionally creates an effective
All-round attack launched. This is then regularly reflected in the columns
the daily press. Also at this year's Epiphany Conference, the
Hanspeter Lebrument does not.
As a representative of the newspaper publishers, it is clear to him that the
SRG, which is financed by license fees, is a thorn in the side. Because some of the publishers,
Lebrument included, have become veritable media entrepreneurs.
with private radio stations, private television stations and web platforms.
And until Swiss television is lifted together with the new
Internet platform, good behavior was considered a deal: SRG has agreed to the
No advertising (and probably also no sponsoring) on the Internet
and at some point in the revised RTVA fees will also be included.
for the private sector. The former has already proven to be a misconception
proven: There is (a little) advertising and sponsorship. With the latter
The publisher's president believes that a long-term
SRG conspiracy theory, with well-meaning parliamentarians the new
(no longer so feudal) RTVG and thus the fee splitting to the
failure. The position of the private sector vis-à-vis the state
towards monopolists seems somehow shameful and
hopeless.
In contrast, Lebrument's suggestion to switch to the
state press subsidies, especially as they are no longer credible.
is a publisher who makes a hollow hand for subsidies. Rather a
uniform and market-oriented postal tariff system, or the distribution of grad
organize it entirely by itself, finally lend a hand and reduce the state quota
push aside.
This vision could also be perfectly applied to the clinch with the
adapt SRG: Publishers would only have to agree - but with
vigorously - for the privatization of SRG.
René Worni, Editor
