The P tries to save face
Advertising intermediary In the four-year-old conflict with the small with the small advertising broker AdX, PubliGroupe is now prepared to seek an to seek an "amicable solution".
Advertising intermediary In the conflict between AdX and Publicitas before the ComCo, the P wants a solution rather than a judgment.in the four-year-old conflict with the
small advertising intermediary AdX, PubliGroupe is now ready to launch a
to seek an "amicable solution". Patrik Ducrey said,
Deputy Director of the Competition Commission (ComCo).
Until the P was ready to take this step, a lawsuit by AdX and
strong pressure from the Competition Commission. From November 6, 2002, the
Weko Secretariat, which it only suspected after a year of preliminary clarification
that P, via its subsidiary Publicitas, could possibly be the
competitors in the advertising market - including AdX - to gain access to the market.
by unjustified commissioning guidelines. The
The Competition Commission Secretariat never announced the results of the investigation, the P
itself, however, does. The Secretariat sees "its assumptions from the
Preliminary clarification confirmed", was the indignant comment from Lausanne at the end of 2004. With
In other words, the P would have to change its guidelines.
At a hearing before the Commission in April 2005, the P
concede. "The Competition Commission Secretariat has been instructed to work with the P
to find an amicable solution," said Ducrey. The result must
be presented to the Commission again. "We are making progress, but
only in small steps," says Ducrey.
"We are by no means contributing to delays," Georges von
Csernatony, Head of Strategic Planning at PubliGroupe and member of the
of the management. "We are very keen to find a quick solution
interested, because we want legal certainty quickly - also in the
interest of our customers." He discusses these topics with the Weko
since 1997 and have worked there with constantly changing clerks.
to do. That makes things more difficult. However, he doesn't deny it either,
that the P must move away from its previous, hard-line position. "We are
not a granite block and are also very accommodating. In addition
the market is changing," says von Csernatony. But he wants more
do not reveal.
At AdX, which got the whole thing rolling, little is known about the current status of the talks. In the con
He has not yet been involved in the search for a solution, says the owner
Werner Baumann. However, he assumes that the matter "will be
good way".
small advertising intermediary AdX, PubliGroupe is now ready to launch a
to seek an "amicable solution". Patrik Ducrey said,
Deputy Director of the Competition Commission (ComCo).
Until the P was ready to take this step, a lawsuit by AdX and
strong pressure from the Competition Commission. From November 6, 2002, the
Weko Secretariat, which it only suspected after a year of preliminary clarification
that P, via its subsidiary Publicitas, could possibly be the
competitors in the advertising market - including AdX - to gain access to the market.
by unjustified commissioning guidelines. The
The Competition Commission Secretariat never announced the results of the investigation, the P
itself, however, does. The Secretariat sees "its assumptions from the
Preliminary clarification confirmed", was the indignant comment from Lausanne at the end of 2004. With
In other words, the P would have to change its guidelines.
At a hearing before the Commission in April 2005, the P
concede. "The Competition Commission Secretariat has been instructed to work with the P
to find an amicable solution," said Ducrey. The result must
be presented to the Commission again. "We are making progress, but
only in small steps," says Ducrey.
"We are by no means contributing to delays," Georges von
Csernatony, Head of Strategic Planning at PubliGroupe and member of the
of the management. "We are very keen to find a quick solution
interested, because we want legal certainty quickly - also in the
interest of our customers." He discusses these topics with the Weko
since 1997 and have worked there with constantly changing clerks.
to do. That makes things more difficult. However, he doesn't deny it either,
that the P must move away from its previous, hard-line position. "We are
not a granite block and are also very accommodating. In addition
the market is changing," says von Csernatony. But he wants more
do not reveal.
At AdX, which got the whole thing rolling, little is known about the current status of the talks. In the con
He has not yet been involved in the search for a solution, says the owner
Werner Baumann. However, he assumes that the matter "will be
good way".
Markus Knöpfli
