The Web2com Index starts 2007 with 101.9 points
For over eight years, the Web2com index has been tracking monthly trends in online advertising in Switzerland, and, as it does every year, the Web2index is reset to 100 points.
The Web2com index has been measuring the monthly development of online advertising in Switzerland for over eight years and, as every year, the Web2index is reset to 100 points. In January 2007, the online advertising index recorded an increase of 1.9 points and now has an index value of 101.9 points. The Web2com Index is based on monthly surveys of investments in commercial advertising on national and international online platforms. It is thus intended to show how Internet advertising is developing in Switzerland.
