The lighthouse builder

Dominique von Matt wins the vote for Advertiser of the Year 2002 "For me, brands are like lighthouses in
a society that is becoming increasingly chaotic, unmanageable, interconnected
and more complex. I refer to my brother Jean Rémy and myself as
Lighthouse builders. In this we are the same. If you went into detail, he would be
the architect, I the engineer". Whoever describes his profession so pictorially
does not handle trowel and mortar. The
"Brand worlds" that Dominique von Matt builds consist of communication
and a lot of motivation. For the consistent development of its successful
Jung von Matt/Limmat agency, and for their work he has been awarded every
fourth vote clearly elected Advertiser of the Year 2002. Although the
Ascent to advertising heaven for the business economist with
doctorate is anything but easy. Thanks to determined action and
The lateral entrant, who was able to gain entry to the
advertising was denied for a long time, nevertheless a place among the strongest
and most creative advertising agencies in Switzerland. Page 12