The final curtain falls twice
Theater Marketing II: FCBLK is promoting Dünsser/Kukla’s final season at Zurich’s Theater Neumarkt with a striking farewell campaign.
Theatermarketing II FCBLK is promoting Dünsser/Kukla's last season at Zurich's Theater Neumarkt with a bold farewell campaign In their fifth year at Theater Neumarkt, the other director duo, Marthaler/Carp, is also saying goodbye to Zurich. For their last season, Crescentia Dünsser and Otto Kukla have doubled the program to 14 plays and halved the price of a full subscription. The strange logic is explained by the construction of two stages in the separate theater hall, which will seat 100 spectators twice. The hope that the slight losses - capacity utilization was an enviable 80 percent - can be made up for seems justified. Furioso finale
Before the new director Wolfgang Reiter takes over, the ensemble joins forces for a furioso finale. Kukla's innovative spatial concept makes it possible to present a veritable festival with eleven new productions, one revival and four projects.
"Searching for happiness", the motto of the season, also stands for the divided theater hall: shared happiness is double happiness. In line with the farewell, the house agency FCB Leutenegger Krüll stages a sophisticated show in three acts: from the announcement of the half-price subscription (hence the halved
titles of the pieces) to the divided hall (a black and white play with the furnishings) to the actual farewell - in the color of mourning.
A lot of theater for the money at the end.
Luca Aloisi
Before the new director Wolfgang Reiter takes over, the ensemble joins forces for a furioso finale. Kukla's innovative spatial concept makes it possible to present a veritable festival with eleven new productions, one revival and four projects.
"Searching for happiness", the motto of the season, also stands for the divided theater hall: shared happiness is double happiness. In line with the farewell, the house agency FCB Leutenegger Krüll stages a sophisticated show in three acts: from the announcement of the half-price subscription (hence the halved
titles of the pieces) to the divided hall (a black and white play with the furnishings) to the actual farewell - in the color of mourning.
A lot of theater for the money at the end.
Luca Aloisi
