The wedding ring

Social Advertising There’s no question that Switzerland is considered a civilized and progressive country. Nevertheless, even here there are serious problems when it comes to living together in partnership.

Social advertising There's no question that Switzerland is considered a civilized and progressive country. Nevertheless, there are also serious problems in cohabitation in this country, but who talks about them? A poster campaign aims to ensure that the taboo subject of violence in marriage and partnerships is made public and that those affected know who they can turn to. To this end, the Zurich agency Publicis has created a new tool from the symbols of love and violence: The marriage ring, which is intended to make viewers think. The clients are the Zurich Women's Center and the Men's Office.

More articles on the topic