These are the top 5 commercials on YouTube in the second quarter of 2021

The "YouTube Ads Leaderboard Switzerland Q2 2021" shows the top 5 advertising videos on YouTube in Switzerland from April to June 2021. The Appenzeller cheese campaign developed by Contexta is represented twice.

To determine the top 5, YouTube measured the number of views on YouTube advertising videos from Switzerland in Q2 2021. For the ranking, only videos that could show a minimum share of unpaid views were considered. Every quarter, Google publishes those YouTube advertising videos that are particularly popular with YouTube viewers. The ad ranking is determined by an algorithm that takes into account paid and organic views as well as viewer engagement.

In the second quarter of 2021, the top 5 are as follows:

1. appenzeller cheese - Marilyn Monroe

2. Swisscom - Ready. With courage, heart and passion.

3. MySwitzerland - No Drama.

4. appenzeller cheese - Charlie Chaplin

5. izzy / Immoscout24- These are your worst housing experiences

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