CS Media: Zurich cultural institutions staged in the parking garage

Starting September 16, 2009, anyone driving onto the first floor of the Hohe Promenade parking garage in Zurich will be greeted by images of Zurich’s two cultural institutions, the Opera House and the Tonhalle Orchestra.

From September 16, 2009, anyone entering the second floor of the Hohe Promenade parking garage in Zurich will be greeted by a world of images of Zurich's two cultural institutions, the Opera House and the Tonhalle Orchestra. The entire right-hand side wall is adorned with almost 100 meters of opera and ballet scenes from Zurich Opera House, while the Tonhalle Orchestra depicts its musicians on the left-hand side. The visual worlds staged by CS Media are underpinned by new colors on the walls, ceilings and pillars. The lighting specially developed for this installation ensures very bright and safe parking spaces and facilitates orientation on the parking deck.
CS Media specializes in the development and marketing of eye-catching marketing platforms. CS Media uses various interior design tools and point-of-arrival measures to stage brands and messages in parking garages.
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