Coop and Valencia whet the appetite for Christmas
The Basel-based agency Valencia Kommunikation is launching Coop’s second magazine of the holiday season. The holiday magazine, which will be published on December 16, 2008, focuses on Christmas menus and is designed to get readers in the holiday spirit.
The Basel agency Valencia Kommunikation is launching the second magazine for Coop during the Christmas season. Following the publication of the "Advent" magazine with recipes and craft tips at the end of November, the festive magazine to be published on December 16, 2008 is dedicated to Christmas menus. The focus is on expert tips on wine and champagne as well as recipes and ideas for a festive buffet. The 24-page magazine in warm, Christmassy colors is intended to inspire and whet the appetite for the festive season, the agency writes in a press release.
Both magazines were printed in German, French and Italian with a total print run of 2.7 million copies. They are enclosed with the Coop press and are available in sales outlets. In addition, the Internet further recipes and handicraft tips.
Both magazines were printed in German, French and Italian with a total print run of 2.7 million copies. They are enclosed with the Coop press and are available in sales outlets. In addition, the Internet further recipes and handicraft tips.
Responsible at Coop: Lydie Goltdammer-Fourkal (Head of Advertising), Hélène Schmitt (Project Management). Responsible at Valencia Communication: Michael Gerber (CD), Tommy Schilling (Senior AD), Nadine Weber (AD), Patricia Heyne (Text), Marco Fritz (Desktop), Marco Rosenberg, Manuel Schmid (Consulting), Martin Graf (Photography), Doris Moser (Food Styling), Claudia Schilling (Deco Styling).


