Cannes Lions: First Shortlist Placements Announced
The international advertising festival in Cannes kicked off on Sunday. The shortlists for the Direct, Press, Outdoor, Media, Radio, Promo & Activation, and PR categories have already been announced. Swiss agencies are also in the running for the Lions.
Walker is connected with the Zone plan nominated for Greenpeace in the "Direct" category and in "Promo & Activation". Also on this shortlist are Wirz/BBDO Zurich to find. Your promotional campaign "Song Donation" for the Salvation Army made the list twice in total. Nominees for the "Outdoor Lions" include Advico Y&R Zurich and Jung von Matt/Limmat. Advico Y&R managed the placement with the Posters for Giuseppe Citterio. JvM/Limmat is with its three subjects for the Brake assist BAS represented by Mercedes-Benz.
Advico Y&R can also look forward to two shortlisted places in the "Press" category. Nominated here were the two Sudden Rush subjects. Also on this shortlist is JWT+H+F Zurich with the advertisement for the Hakle brand from Kimberly Clark. Furthermore Call Lanz in the race in the category "Radio". This with the radio spot "Rap Songs"which the agency recorded together with Selmi Tonstudio Zurich for English teacher David Holler. There were no placements for the Swiss in "Media" and "PR". Further shortlist places and the first winners will be announced on Tuesday.
