C-Matrix Communications: PR agency with a new name
The owner-managed Swiss PR agency Pleon C-Matrix will operate as C-Matrix Communications effective December 1, 2010. The name change is part of the merger between the agencies Ketchum and Pleon. C-Matrix Communications will continue to serve Ketchum Pleon’s network clients in Switzerland.
The co-branding of the former Pleon C-Matrix dates back to 2005 and at that time sealed the long-standing partnership with Brodeur Pleon. After the merger of Pleon and Ketchum, the co-branding became obsolete, the company explains the name change. The PR agency employs a team of 15 consultants who design and implement PR and communication programs for companies and institutions in Zurich, Zug and Lausanne. Founded at the end of 1992, C-Matrix Communications is still managed by Alfred Köcher and Eliane Birchmeier, who were joined by Gregory Zirngibl in mid-2010. C-Matrix Communications is a member of the BPRA Association of PR Agencies in Switzerland.
