By Heart manages two new brands
The Zurich-based agency is tasked with strengthening the Neue Luzerner Zeitung’s position in the reader market and is developing a communication strategy for Emmi that can be used internationally.
The Zurich-based advertising agency By Heart receives
Two new assignments. First, By Heart is to strengthen the position of the new
consolidate the Luzerner Zeitung's position in the Central Swiss readership market and its
Communicate the brand’s character in a contemporary and striking way. The new brand identity
will be launched in the company's own publications at the end of the year. In addition, 2006 is
A major poster campaign is planned. At the same time, the
the same conceptual approach, in collaboration with Publicitas, a
advertising campaign. On the other hand, By Heart develops
for
A new cheese product from Emmi—a standalone, international
a practical communication strategy. The dairy company
will soon be launching the new brand to the public. The
According to a press release, the first measures will begin later this
Fall. The campaign is scheduled to launch in February 2006 in Switzerland and in
It will be shown in Germany.
Two new assignments. First, By Heart is to strengthen the position of the new
consolidate the Luzerner Zeitung's position in the Central Swiss readership market and its
Communicate the brand’s character in a contemporary and striking way. The new brand identity
will be launched in the company's own publications at the end of the year. In addition, 2006 is
A major poster campaign is planned. At the same time, the
the same conceptual approach, in collaboration with Publicitas, a
advertising campaign. On the other hand, By Heart develops
for
A new cheese product from Emmi—a standalone, international
a practical communication strategy. The dairy company
will soon be launching the new brand to the public. The
According to a press release, the first measures will begin later this
Fall. The campaign is scheduled to launch in February 2006 in Switzerland and in
It will be shown in Germany.
