Schläfle Trittibach gives Alvoso pension fund a new look
The Alvoso Pension Fund was established over 35 years ago out of local ties to trade and industry in eastern and central Switzerland and the Zurich economic area, and offers an individual alternative to conventional pension solutions.
The pension fund with history and experience has now been given a contemporary look by Schläfle Trittibach with a new corporate design and website. The basic idea for the logo and the metaphor for the pension fund is the lovable squirrel that collects the nuts for later times. The brand's visual design exudes style and seriousness as well as simplicity and down-to-earthness. The color concept in brown, black and white rounds off the new design and runs consistently through all communication areas. In this way, the values of the Alvoso pension fund are conveyed in an unmistakable, clear and appealing manner.
Responsible at Alvoso Pension Fund: Remo Schällibaum (President of the Foundation Board and project initiator), Thomas Schmidiger (Managing Director), Josef Bickel (Deputy Managing Director). Responsible at Schläfle Trittibach: Marcel Schläfle, Christoph Trittibach (creative direction), Marke 17 (web development), Aschmann Klauser (retouching).