Schläfle Trittibach has shaped the new corporate identity of Shaperion in stone

Schläfle Trittibach designed and implemented the new overall appearance for the Zurich-based company Shaperion.

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As a company in the areas of professional reorientation, new placement and outplacement Shaperion dedicated to the concept of "agile leadership". The company advises and supports companies and managers at senior or C-level in separation management and in the development of a new leadership culture.

Schläfle Trittibach was commissioned with the conception and realization of the overall appearance. In addition to the corporate design, the website and an image brochure were also developed.

When creating the Shaperion word mark, a subtle, nuanced change was made to the initial letters, which can be compared to an abstract, sculptural activity. This further shaping was also implemented in the image concept. With neutral, non-personalized images from nature, where wind and water have shaped stones into monuments.

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Responsible at Shaperion: Sandra Schnyder (VR & Managing Director). Responsible at Schläfle Trittibach: Marcel Schläfle, Christoph Trittibach (Creative Direction); Mariska Beirne (Text); Michael Fuchs (Web Development); Thomas Buchwalder (Photography); Aschmann Klauser (Retouching).

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