Publicis Groupe Switzerland joins ComImpact
With the addition of Publicis Groupe Switzerland, ComImpact now has 13 corporate members. The goal of this industry initiative is to provide accessible, practical training in CommTech for marketing and communications professionals.
The industry initiative ComImpact continues to grow: Publicis Groupe, the largest communications group in Switzerland, has joined the association. ComImpact brings together companies and institutions with the aim of making the key competence of CommTech more widely accessible to marketing and corporate communications professionals - among other things through free events for exchanging experiences.
With the new addition, the association now has 13 corporate members, supplemented by six partner members: Farner Consulting, HWZ, Media Focus, Mobiliar, UBS and Webrepublic.
"Our agency group focuses on combining creativity and technology. We are convinced that we are shaping the future of marketing. Our 350 employees in Switzerland and our customers will benefit from the ComImpact industry initiative," says Alexander Haldemann, CEO of Publicis Groupe Switzerland, with conviction.
Serge Barsotti, Managing Director of Publicis subsidiary Digitas, also sees potential in the new exchange: "At a time when artificial intelligence and data are transforming modern marketing, we are looking forward to an active exchange with the ComImpact community and hope to be able to make an important contribution and add value for the community."
The first event with the participation of Publicis will take place on July 2, 2025 at 5.30 p.m. at Stadelhoferstrasse 25 in Zurich. The speaker will be digital expert Leila Seith-Hassan.
