Mona and Mateo wins Volg mandate
Mona and Mateo, the «creative agency for new advertising,» managed to win over the retailer Volg. Starting in 2024, the agency will be responsible for all of Volg’s brand communications.
"After a multi-stage pitch, Volg chooses Mona and Mateo," according to a recent media release from the agency. The creative agency will be responsible for the retailer's brand communication from 2024; however, the collaboration has already begun. Although a completely new campaign is to be developed, the focus on the village as the setting will remain: "After all, Volg is the specialist for village stores - it supplies 930 small-scale food outlets, including around 600 Volg stores in German- and French-speaking Switzerland," the release continues.
Convinced with understanding and enthusiasm
"Mona and Mateo convinced us with their understanding of our brand and enthusiasm for our company. The agency is bubbling over with creativity and has an excellent understanding of how to translate this into emotional and relevant communication," says Tamara Scheibli, Head of Communications and Advertising at Volg.
