Martin et Karczinski and up&up Consulting enter into strategic partnership

The two Zurich agencies combine their expertise in brand consulting, strategy and creative implementation. Under the same roof for a good year now, they share more than just physical proximity: They share common values. An uncompromising demand for quality, the conviction that the status quo should always be questioned and a passion for brand development and inspiring communication solutions.

This joint approach was the starting point for a consistent further development of the previous cooperation into a strategic partnership. "We are thus continuing an already established, successful cooperation that began last year," says Daniel Zehntner, Managing Partner at Martin et Karczinski. "The expertise of up&up in brand communication, digital brand management and publishing enables us to provide our clients with even more comprehensive support across all communication channels."

Christoph Schmidt, Managing Partner and CEO at up&up, adds: "We are united by the demand for holistic brand consulting and high standards in the implementation of effective strategies. With this partnership, we are creating the ideal basis for pooling our strengths and providing clients with even more targeted, personal and effective support."

"You can sense Thomas Wolfram and his team's passion for brands and quality - this is exactly the attitude we share. Together, we can provide our clients with even more targeted advice, strategic support and powerful positioning," says Noelia Blanco, Managing Partner and COO at up&up. Thomas Wolfram, Creative Director at Martin et Karczinski, also sees clear added value in the partnership: "The combined expertise strengthens our profile. We offer well thought-out, forward-looking solutions with strategic depth and creative excellence - perfectly tailored to the requirements of tomorrow."

With this strategic partnership, Martin et Karczinski and up&up are intensifying their existing collaboration. The aim is to provide companies with even more targeted support in the development and implementation of brand and communication strategies.

Martin et Karczinski is a holistic brand consultancy that supports companies in the development of brand strategies and transformations. With around 60 experts in Munich and Zurich from the fields of strategy, design and transformation, the company offers solutions that understand identity as an effective tool for value-based corporate management.

up&up Consulting AG is a Swiss boutique agency characterized by exclusive consulting and tailor-made communication services. The company combines management consulting with strategy, branding, corporate communication and visually strong, long-term solutions.