Management buy-out: Goldbach sells Dreifive
Dreifive is getting new owners. Goldbach is selling the digital agency to its management team. They plan to continue operating the company under its current name.
Management buy-out at Dreifive. Goldbach, the current owner of the digital agency, is selling the company to its management, as detailed in a press release. The takeover is expected to be completed in the second quarter of 2024.
"It is a pleasure to hand over Dreifive to the successful management team and wish them a successful future with a continued entrepreneurial Dreifive spirit," said Mark Luck, Chief Strategy Officer at Goldbach and member of the Board of Directors of Dreifive.
The Dreifive management team will now consist of the two managing directors Marcel Oppliger and Sascha Frommhund as well as nine long-standing heads of the agency, the statement continues. In a joint statement, Oppliger and Frommhund commented: "We are grateful that the ownership has made this path possible for us. The management buy-out of Dreifive gives us as a DACH agency the opportunity to continue to plan sustainably and to continue to grow in the future."
Dreifive has offices in Zurich, Vienna, Constance and Munich and employs over 100 people. According to the press release, the agency will continue to be called Dreifive in the future.
The agency, which later became Goldbach Interactive, emerged in 2008 from the acquisition of Orange8, Suchtreffer and Onemotion in Germany and Switzerland. In Austria, the agency was co-founded in 2011 by one of the two current managing directors. It was renamed Dreifive in 2018. The agency's core business includes the areas of search engine marketing, display advertising, social media, creation and production as well as the development of individual campaign concepts.

