Brack becomes name sponsor of the Super League from 2025
The online store Brack will be the name sponsor of the top Swiss football league from the coming season. With this partnership, the company is building on its previous involvement as a sponsor of the Challenge League.

"For us, this partnership is more than just our name in the league's logo," emphasizes Roman Reichelt, Chief Marketing & Communications Officer at Brack. "We will offer fans real added value and are already working on various projects as part of this sponsorship." This cooperation will also be reflected in the Brack product range, adds CEO Stefan Fraude: "More information on this will follow at the end of the current season."
The Swiss Football League is also delighted. "With Brack, we are gaining a partner that has been committed to promoting young talent in Swiss football for years," says Claudius Schäfer, CEO of the Swiss Football League.
The contract between Brack and the Swiss Football League runs for at least five years.