Ad.X settles succession with sale to Prospective Media Services
Ad.X, a leading company in the field of job posting, has announced its sale to Prospective Media Services, effective January 1, 2026. With this strategic acquisition, Prospective is strengthening its market position. All customer relationships and services will remain unchanged.

Ad.X is arranging its succession and announces the sale of the company to Prospective Media Services as of January 1, 2026. This strategic acquisition strengthens Prospective's position in the market and creates additional growth opportunities.
"We are delighted to have found a strong partner in the market leader Prospective Media Services, who shares our values and will continue to develop the future of our company in the long term," says Moreno Cavaliere, owner of Ad.X.
Florent Morina, CEO of Prospective Media Services, is positive about the future: "With Ad.X, we are taking over a strong brand and a well-established team led by Rinaldo Cavaliere. In addition, the long-standing owner Moreno Cavaliere will remain on the Board of Directors. This ensures continuity."
Prospective Media Services is the leading provider of recruitment solutions in Switzerland. The company supports employers with multiposting, recruiting technologies, consulting and analyses and also serves clients internationally in addition to the Swiss market. Prospective Media Services is a company of Tom Talent Holding.
All customer relationships, services and the Ad.X brand will remain unchanged. In future, clients will also benefit from the expanded professional environment of Prospective Media Services.
