Burson-Marsteller expands training collaboration
The global PR agency Burson-Marsteller is expanding its partnership with the University of Lugano. It will support a postgraduate program and the associated alumni organization.
The global PR agency Burson-Marsteller is expanding its partnership with the University of Lugano. The cooperation provides comprehensive support for the postgraduate programme "Executive Master of Science in Communication Management" (MScom) and the associated alumni organization. To date, the company has sponsored the MScom Excellence in Communications lecture series in Zurich and the MScom Communications Forum in Geneva. The cooperation with the University of Lugano will come into effect in January 2009.
