BSW: Erdmannpeisker new member

Erdmannpeiskera small creative agency with big brands, was founded by Sybille Erdmann and Gabriel Peisker in 1999. The two met in Biel at Smart, where Sybille Erdmann was in charge of retail communication and Gabriel Peisker was in charge of brand identity. And they stayed in Biel. From there, Erdmannpeisker developed integrated creative strategies and communication concepts for companies and brands. The best-known example is the campaign for the outdoor supplier Mammut. But the current Rivella commercials also originate from Biel.

When asked about the location of Biel or Zurich, they reply: "Zurich was always an issue until we consciously decided against it five years ago, because firstly, customers don't care where we are and secondly, in an in-between city like Biel, you remain more open, have to move around more and thus come into contact with the whole of Switzerland."