Breast cancer campaign with celebrities and roses
An awareness campaign by the medical technology company Medela aims to raise awareness of breast cancer among the Swiss population. According to a press release, the campaign is not intended to scare people, but rather to encourage women to take early self-examination measures.
An awareness campaign by the medical technology company Medela aims to sensitize the Swiss population to the issue of breast cancer. According to the communiqué, the aim is not to deter women, but to motivate them to take early measures such as self-examination, regular visits to the doctor or mammography. After all, the diagnosis of breast cancer does not have to be a death sentence if the tumor is detected early enough, the press release continues. Accordingly, this year's new appearance is bright, friendly and hopeful. In the photos, the celebrities supporting the appeal are all dressed in white and carrying a rose. The celebrities supporting this year's breast cancer campaign are: Beatrice Tschanz Kramel, ambassador for the Swiss Cancer League; Jennifer Ann Gerber, model & presenter; Tanja Gutmann, presenter & actress; Anna Maier, TV presenter; Nubya, singer; Elizabeth Teissier, journalist and author; Stefanie and Michael Sarp, business owner/chief executive Zimmerli/Wernli.
Photos:
Claude Stahel Graphic:
Content & Form
Photos:
Claude Stahel Graphic:
Content & Form
