BPRA admits first agency in French-speaking Switzerland
The Association of Public Relations Agencies of Switzerland has welcomed Cohn & Wolfe as its first full member from French-speaking Switzerland.
The Association of Public Relations Agencies in Switzerland has gained an agency from French-speaking Switzerland as a full member for the first time. Cohn & Wolfe, which has been operating in Geneva since 2001, is a new member of the association. The agency is part of the Young & Rubicam network and focuses on building and maintaining internationally recognized brands. It is primarily active in the areas of corporate, B2B, B2C, technology and healthcare communications. In a press release, BPRA President Peter P. Knobel is delighted about the eighteenth full member and the fact that the association now also has a full presence in French-speaking Switzerland.
