Best of Swiss Web: Submit now

The awards ceremony for the gold, silver and bronze winners in eleven categories will take place on April 3, 2014 at the Kongresshaus Zurich. Advertising Week is once again a media partner in 2014.

The "Best of Swiss Web" jury of 100 experts awards prizes in a total of ten classic categories and one special category that changes every year. The categories for the 2014 competition are

1. business
2. public affairs
3. technology
4. creation
5. usability
6. marketing
7 Digital Performance Campaigns (IAB)
8th Digital Branding Campaigns (IAB)
9. innovation
10. mobile web

Special category 2014: "Move - moving images on the web"

This year, the annual special category honors the moving medium of the Internet: Web videos and moving image platforms can be submitted for "Move - Moving Image on the Web", i.e. creative online and mobile spots as well as professional web and mobile TV formats and channels. On the one hand, the relevant expert jury wants to evaluate and award projects that reach the respective users on corresponding video platforms in an original way - for example through web videos or Trueview advertising formats. On the other hand, broadcasting projects - such as YouTube video channels - will also be evaluated.

Adjustments in the "Business" and "Mobile Web" categories

There is an innovation in the former "Business Efficiency" category. Because the electronic variants of exchange processes (commerce, collaboration, knowledge, etc.) and efficient processes are now standard, this category has been broadened. The category is now simply called "Business" and judges all web projects that deal with work processes, project management, databases and all work processes. Last year's special topic "Mobile" will become the fixed category "Mobile Web", in which browser-based mobile projects (but not apps) can be submitted.

You can find more information at Bestofswissweb.ch

Werbewoche.ch: "Best of Swiss Web" award ceremony 2013