Best of Award for Givaudan aroma brand
Interbrand received nine awards at the Rebrand 100 Global Awards. Among other honors, the rebranding project for the Swiss brand Givaudan won a Best of Award.
The year 2016 starts for Interbrand with a success at the Rebrand Awards. Projects of the agency group were honored with a total of seven Merits, one Distinction and one Best of Award.
Givaudan was honored with the highest award, the Best of Award, according to a release on Thursday. Interbrand Central & Eastern Europe made the invisible visible for the global fragrance and aroma manufacturer and placed particular emphasis on sensuality and creativity in the implementation. The goal was to bring the B2B brand closer to the consumer. For this purpose, personal memories and experiences associated with smells were awakened with the help of impressive images.
In addition, Synchrony Financial received a Distinction and ZTE Corporation, Suzhou Center, Quest Diagnostics, LATAM, JSE Johannesburg Stock Exchange, Getnet and Biznet were awarded a Merit.
