"Beauty Box" from rlc wins European Carton Excellence Award

For the 21st time, Pro Carton and ECMA have chosen the winners for outstanding cartonboard packaging solutions, awarding one of the most important prizes for cartonboard packaging in Europe. This year, the rlc | packaging group impressed the jury with its ampoule packaging for the Bellessence brand. "Beautiful, simple and safe. The appealing box meets all the requirements for holding, securing and perfectly presenting the fine ampoules," praised the jury. The "Beauty Box" was developed as a limited edition exclusively for Mother's Day. The design of the packaging is therefore pink and the special effect is enhanced by the soft-touch finish. A window on both long sides provides a deep view and makes the contents of the gift clearly visible. Without PET film, the natural and sustainable character is retained - yet the ampoules are securely protected against breakage or premature removal at the POS. Thanks to its intelligent design in three parts - base, lid and sleeve - the packaging stands out decisively from existing solutions on the market and attracts attention at the POS.Construction supports care systemThe popular ampoule treatment consists of two different phases: One dose for the morning and one for the evening. The packaging design skillfully reflects this. The vials for the evening are inserted in the base and those for the morning routine in the lid. When the packaging is closed, the opposing ampoules stabilize each other. When the lid is opened, the glass vials remain securely in their slots, creating a unique WOW effect.

More articles on the topic