BCW and EHL intensify partnership
Burson Cohn & Wolfe (BCW) has been responsible for the media relations of EHL Hospitality Business School in German-speaking Switzerland since the beginning of 2024.
BCW Lausanne has been acting as a hub for integrated communication services for EHL in selected key markets worldwide since 2016. Since January 2024, BCW Zurich has also been responsible for media relations in German-speaking Switzerland in order to raise EHL's profile and further consolidate its position. The expansion of the collaboration is "proof of the mutual trust and good partnership", according to a press release.
"Working with a renowned institution like EHL gives us the opportunity to demonstrate our experience in media relations in German-speaking Switzerland. We are convinced that together we can help to further strengthen EHL's presence and influence in the region," says Greg Curchod, CEO of BCW Switzerland.