Basel West: New website and newsletter for Möbelschweiz
Last year, the Swiss Furniture Industry Association revamped its corporate design and now operates under the Möbelschweiz brand. The corporate publishing agency Basel West was entrusted with implementing the redesign for the association’s media.
The newsletter "Antenne" for members and subscribers informs about current developments in the furniture industry. The new website presents the association's services as an industry organization and in vocational training. Members can find in-depth information in a protected area and a download area with new market studies. The introductory page is decorated with a changing furniture of the month.
Responsible at Möbelschweiz, Lotzwil: Kurt Frischknecht, Franziska Marending. Responsible at Basel West Corporate Communications: Markus Siegenthaler (consulting, editing), Thomas Aerni (creation).
Responsible at Möbelschweiz, Lotzwil: Kurt Frischknecht, Franziska Marending. Responsible at Basel West Corporate Communications: Markus Siegenthaler (consulting, editing), Thomas Aerni (creation).
