AY&R: Climate-friendly appearance realized for Axpo
After Advico Young & Rubicam won Axpo's advertising account last year, the Zurich-based agency is now launching a campaign for the energy company. The campaign is designed to raise awareness of climate-friendly electricity production.
After Advico Young & Rubicam won Axpo's advertising budget last year, the Zurich-based agency is now launching a campaign for the energy company. The aim is to draw attention to climate-friendly electricity production. TV commercials, advertisements, online advertising and the redesigned website will be used with immediate effect. Energiedialog.ch for use. These all rely on employees of the Group: Claudia Graber, Human Resources employee at the subsidiary Centralschweizerische Kraftwerke CKW, was selected for the first TV commercial. Further subjects will follow in the coming days and weeks.
