Studio Thom Pfister Impresses with “VOW” in Lürzer’s Archive
Studio Thom Pfister has been included in the latest selection by the international trade magazine Lürzer’s Archive with eight visuals created for Vögeli Printing’s customer magazine, VOW.
Eight visuals from an international selection
Studio Thom Pfister has been included in Lürzer’s Archive with eight visuals created for VOW magazine. The international magazine showcases selected works in advertising and visual communication from around the world. The series developed by Studio Thom Pfister for VOW—the client magazine of the Vögeli printing company—is now part of the current selection.
Print as a Sensory Medium
Under the guiding principle «VOW means Wow,» the series combines photography, editorial design, and the physical presence of the printed magazine. The result is a series of distinct visual worlds that focus on the dialogue between print, design, and attitude—and showcase print as a contemporary, sensory medium.
Featured in a prestigious trade magazine
Inclusion in Lürzer’s Archive is considered an honor in the creative industry, as the magazine curates internationally acclaimed work in advertising and visual communication. With the VOW series, Studio Thom Pfister has succeeded in distilling the interplay between printing, design, and editorial concept into eight images.
