Best of Swiss Web 2019 starts with new category Digital Commerce
For the 19th time, the best and most innovative web projects in Switzerland are being sought in eleven categories. The Digital Commerce category, which focuses on web stores, is new. Also new and particularly important for agencies is the decision made by Werbewoche and ADC Switzerland in 2019 that the points won in Best of Swiss Web will count double in the Swiss creative ranking.
The call for entries for the "Best of Swiss Web" Awards 2019 has been launched. Web projects can be submitted from now until February 4, 2019. There are buoys to be won in eleven categories, which will be presented at the big award night on April 17, 2019 in front of around 1,000 guests.
New category Digital Commerce
The best digital commerce projects are being sought in the new Digital Commerce category. The expert jury, headed by jury president Pascal Sieber (Sieber&Partners, Bern), will assess both the success of the webshops and the use of innovative commerce features such as gamification and storytelling. The composition of the jury will be announced in January 2019.
Best of Swiss Web is one of the most important awards in the Swiss creative ranking
From 2019, the successful agencies in the "Best of Swiss Web" and "Best of Swiss Apps" awards will benefit from the double weighting of the points achieved. This means there are now 16 points for gold, 10 for silver and 6 for bronze. Even an entry on the shortlist will be rewarded with 2 points each. The Swiss Creative Ranking is carried out and published annually by the industry magazine Werbewoche. The rules and weightings are determined by the Art Directors Club Switzerland (ADC) in collaboration with the leading participating agencies. ADC Switzerland has also decided to apply the higher weighting to Best of Swiss Web.
The jury process of the Best of Swiss Web Awards
All submitted projects undergo a two-stage judging process. The respective expert committees for each category, which are made up of around ten selected experts, are responsible for the evaluation. A total of more than 100 jury members and the sophisticated jury procedure guarantee the highest degree of objectivity when awarding the gold, silver and bronze awards. The best of these award-winning projects will be put forward as candidates for the Master title. Finally, the Master of Swiss Web is awarded in a multi-stage jury and public vote.
All information about Best of Swiss Web can be found here.
