Eight talents still in the running for the Swiss Influencer Award 2019
Switzerland’s top influencer talents were sought in eight categories. From over 700 applicants, a panel of experts selected eight individuals. They will now be featured on Teleclub Zoom.
700 people gave their all over the course of several weeks to be named "Swiss Influencer Talent 2019". In three challenges, the participants were given the task of demonstrating their creativity, authenticity and uniqueness. From all applicants, the expert jury invited the ten most promising talents per category to the casting. "We were overwhelmed by the high number of participants and the creativity they demonstrated," Angela Fuchs, managing director of the Swiss Influencer Award, said in a statement. Under the expert eyes of star influencer Zoë Pastelle, Stanislava Zajc (Digital Teamleader Coca-Cola Switzerland) and SIA Jury President Fabian Plüss (Co-Founder Kingfluencers), the eight winners in each category were finally chosen (see table below).
The category winners will now be presented on the free TV channel Teleclub Zoom. From April 25, Annina Frey will present the program "Zoom Swiss Influencer Award Magazine" every Thursday at half past five. In it, the talents will be continuously presented with new challenges until the "Swiss Influencer Talent 2019" is awarded on June 20 in the Volkshaus from the three remaining candidates by then. Likewise, the three nominated star influencers per category will be announced weekly in the coming broadcasts until the award night.
The organizers of the Swiss Influencer Award are also aware that the life depicted on social media sometimes resembles an illusory world. That's why the SIA has a partner in Pro Juventute who also sheds light on this aspect. In the "Real Life" challenge, Pro Juventute gave all the talents the task of creating a post under this very motto. Joey Caruso from Winterthur was the most impressive winner of the challenge. The professional golfer likes to show himself on Instagram at the driving range practicing his sport. This conveys an ideal world with a high lifestyle factor. But in his post, he explains that there is also another side that he doesn't put out there on social media. Joey Caruso suffered from compulsions, could no longer work and eventually had to abandon his apprenticeship. Therapies helped him to overcome this slump. It is important to him to tell his followers to talk about his problems, as this is the only way to change things.
Winner SIA Talents:
- Lifestyle category: Fabienne Wernli (26, Zurich)
- Travel category: Sergio Mistretta (20, Wollerau)
- Category Beauty: Samiha Masovic (25, Schlieren)
- Fashion category: Melanie Pfirter (24, Kaiseraugst)
- Category Entertainment: Enea Bristot (22, Bachenbülach)
- Category Sports: Marco Heiniger (21, Rümlang)
- Family category: Angelo Ponte (34, Fahrwangen)
- Category Music: Anna Schmid (21, Fehraltdorf)
