Eight campaigns make it onto the Goldbach Crossmedia Awards shortlist

The Goldbach Group is presenting the Crossmedia Award for the 16th time - for the third time as part of "Best of Swiss Web". Eight of the 24 campaigns submitted have been shortlisted after close scrutiny by the expert jury. The winners will be announced on Thursday, April 2, 2020 at the Samsung Hall in Dübendorf.

CMA_Shortlist

The nominees for the Crossmedia Award 2020 have been announced. The 14-member independent jury, headed by jury president Marco Taborelli, evaluated the 24 cross-media campaigns submitted and nominated the eight most convincing cases for the shortlist (in alphabetical order):

Goldbach Crossmedia Award Shortlist 2020
Campaign Customer Agency
Catch a Flight to Buenos Aires Edelweiss Air Thjnk Zurich
Credit Suisse "Pull it off" Credit Suisse (Switzerland) Serviceplan Suisse
War sirens Amnesty International Jung von Matt/Limmat
Migros Ice Tea Beats Federation of Migros Cooperatives Wunderman Thompson Switzerland
Moving Box Furniture Swiss Mobiliar Insurance Company Jung von Matt/Limmat
Read Upright Kieser Training Home Zurich
SOS Children's Village Foundation SOS Children's Village Switzerland Notch Interactive
Zak. Banking only needs a smartphone Bank Cler Home Zurich
SOURCE: Advertisingweek.ch

The fourteen-member jury is made up of the following experts:

  • Marco Taborelli (Marco Taborelli Consulting), Jury President
  • Jan Alther (Philips)
  • Jens Brecht (Omnicom Media Group Switzerland)
  • Christoph Bürge (Metzger Rottmann Bürge Partner)
  • Karin Estermann (Inhalt&Form advertising agency)
  • Simon Flatt (Coop Cooperative)
  • Caspar Heuss (Wirz Communications)
  • Sarah Hiltebrand (The answer)
  • Pam Hügli (Serviceplan Suisse)
  • Marc Isler (Brack.ch)
  • Dennis Lück (Jung von Matt/Limmat)
  • Benjamin Moser (MediaCom Switzerland)
  • Giovanni Porcelli (Volvo Car Switzerland)
  • Thorsten Schapmann (Beiersdorf)
  • Dominique Zingg (Feldschlösschen Beverages)

 

Further information on the shortlist: Goldbach.com.

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