A&W Verlag takes over PR work for Kessel Auto Zug
Starting in March 2018, A&W Verlag will take over public relations work for Kessel Auto Zug.
The A&W Publishing Group has been active in the Swiss automotive industry since 2004 and, in addition to the magazines Auto Bild Switzerland, Car&Economy as well as AboutFleetwhich are produced and published in-house, PR and marketing services, fiduciary and financial services, merchandising & print and web solutions.
From March 2018, A&W Verlag will take over the PR work for Kessel Auto Zug. The successor company to Auto Pierre Sudan will be managed by Ronnie Kessel (pictured). The 31-year-old is taking over the reins from Pierre Sudan, who has decided to shift down a gear after 18 intensive years as a dealer and hand over the steering wheel to a new driver.
Ronnie Kessel has been working as CEO of the Kessel Group and owner of the Kessel Racing team since graduating with a degree in business administration. He is also a successful category C racing driver with a European license from the FIA on race tracks around the world.
