Merger creates new SuisseEMEX marketing trade fair
The two trade fairs X-Marketing and Celebrationpoint merge. The merger results in the new SuisseEMEX trade fair.
The two trade fairs X-Marketing and Celebrationpoint merge. The merger will result in the new SuisseEMEX trade fair. It is to become the national B2B trade fair for marketing communication, events and promotion, as EMEX announced on Tuesday. Ewa Ming will act as CEO of the new company.
SuisseEMEX is to be given a clear exhibitor structure with the sub-segmentation into SuisseEvent, SuisseMedia+Production and SuissePromex. According to the communiqué, the addition of "Suisse" to the name symbolizes that the event is also intended to be a meeting place for the French-speaking part of Switzerland. The Xongress will be replaced by the EMEX FORUM, at which speakers from Switzerland and abroad will impart knowledge.
Over the next few weeks, contacts will be made with various industry associations and a trade fair advisory board will be formed. The date and location of SuisseEMEX 2007 have already been set: it will take place from August 21 to 23, 2007 at the Zurich Exhibition Center. The Celebrationpoint'07 trade fair planned for March has been canceled.
SuisseEMEX is to be given a clear exhibitor structure with the sub-segmentation into SuisseEvent, SuisseMedia+Production and SuissePromex. According to the communiqué, the addition of "Suisse" to the name symbolizes that the event is also intended to be a meeting place for the French-speaking part of Switzerland. The Xongress will be replaced by the EMEX FORUM, at which speakers from Switzerland and abroad will impart knowledge.
Over the next few weeks, contacts will be made with various industry associations and a trade fair advisory board will be formed. The date and location of SuisseEMEX 2007 have already been set: it will take place from August 21 to 23, 2007 at the Zurich Exhibition Center. The Celebrationpoint'07 trade fair planned for March has been canceled.
