Appearance of Vergo from Matter & Gretener

The agency Matter & Gretener has designed the appearance of Publimedia's new planning tool Vergo. An advertising campaign is intended to show how user-friendly, flexible and efficient the new tool is: it reminds the viewer that in other areas it is still necessary to wait for the optimum solution - the visual shows the effort involved in opening a tomato tin. Matter & Gretener are not only involved with the advertising idea for the new Publimedia application, but are also responsible for Vergo's logo and web design.
Responsible at Publimedia: Alexandra Kasper (Marketing Director), Sabine Tschopp (Head of Communications); at Matter & Gretener: Daniel Matter (Creative Direction), Max Faller (Art Direction), Dominik Imseng (Text), Marcus Gretener, Martina Schörghofer (Consulting); Photography: Stefan Minder.