Atfront now under the umbrella of Contexta Holding

 
The Bern-based advertising agency Contexta is expanding its activities in interactive marketing communication and entering into a partnership with the Zurich-based agency Atfront under the umbrella of Contexta Holding. In a press release issued on Monday, the new partners announced that the aim of combining the independently operating companies is to open up innovative dialogs with target groups in a rapidly changing media environment that have a measurable impact in the client's favor. The aim of the partnership is to further expand expertise in the area of networked campaigns with regard to interactive communication, Contexta Managing Director Nadine Borter went on to emphasize.
Atfront was founded in 2003 by Peter Eisenegger and Daniel Landolt and has since distinguished itself with innovative projects.