Assai brings Schoolnet.ch up to date

Assai Dialog + Digital has won the pitch for the relaunch of Schoolnet.ch, Swisscom's ad-free platform for schoolchildren aged between 12 and 15. The relaunch is intended to adapt the site to the communication needs of the young target group and expand it accordingly, according to a press release issued on Wednesday. Pupils can now exchange information via SMS, pinboard, instant messaging and e-mail. They can also meet up in virtual cliques and socialize with other cliques in a fun way. Assai Dialog + Digital is responsible for the relaunch from conception to implementation.