Agence Trio realizes launch campaign for Mucho
Agence Trio hat für das Mobiltelefonieprodukt Mucho die Lancierungskampagne entwickelt. Um die Bekanntheit der Marke beim Zielpublikum zu steigern, setzt Trio zusätzlich POS-Werbung ein.
The Mucho mascots enliven displays, posters, flyers and window stickers, according to a press release from the agency. The groundwork was laid by eight TV commercials that ran on the SF, TSR and TSI channels during the World Cup. Immediately after the final whistle, the quick-witted mouths of the Mucho chatterboxes went into action. In the corporate sector, the new identity is also being rolled out on sales clothing, company vehicles, pre-paid cards and business cards. Benefit from the cool Mucho offer for your hot mega-blabla in summer. The campaign will continue after the vacations!
Responsible at Agence Trio: Sonia Duperret (consulting), Jesus Gonzalez (AD), David von Ritter (text), Yvo Hählen (graphics). Directed by: Sapristi Studio, Jean Deppierraz. Sound: VPS prod, Jérôme Cuendet. Responsible at BeeOne Communications SA: Hélène Bernard.
Responsible at Agence Trio: Sonia Duperret (consulting), Jesus Gonzalez (AD), David von Ritter (text), Yvo Hählen (graphics). Directed by: Sapristi Studio, Jean Deppierraz. Sound: VPS prod, Jérôme Cuendet. Responsible at BeeOne Communications SA: Hélène Bernard.

