Adwebster.com: Online advertising network for Migros

Part of the online advertising inventory of the Migros.ch, Exlibris.ch, Leshop.ch, Migrol.ch, Officeworld.ch, Travel.ch, Interhome.ch and Hotelplan.ch websites will be bundled under the new "adMigros" brand. Until now, this advertising inventory has not been used on the agency's own online presence, or only very occasionally, according to a press release from the agency. By successively expanding the advertising network and adding further group companies, adMigros aims to bring in additional target groups and increase its advertising-relevant reach. The network will also offer internal advertising customers an attractive environment for placing their online advertising.