Advico Y&R: New subject created for the Sunday newspaper
The Sunday newspaper's "Babushka Campaign" enters its fifth year. In the latest subject, Advico gets to the bottom of the seemingly endless struggle to find a common solution to the European debt crisis.
For this purpose, the German-French-Italian euro rescue team is taken apart. What emerges is the most popular of all crisis recipes: let the other guy fix it. The new motif will appear in various newspapers and magazines from the end of April.
Responsible at the Sunday newspaper: Diego Quintarelli (Publishing Director), Andrea Waltzer (Advertising Director). Responsible at AY&R: Markus Gut (CCO), Markus Rottmann, Dominik Oberwiler, Martin Stulz(CD), Lukas Wietlisbach (AD), Julia Brandstätter, Sven Rufer (text), Annik Weber (graphics), Julia Kull, Christoph Schwarz (consulting), Scheffold.Vizner/Fluxif (photography/composing).
