Advico Young & Rubicam: New subjects realized for Thomy
The agency Advico Young & Rubicam has developed new poster designs for Thomy that highlight the wide variety of mustard flavors.
The posters show a sausage on a computer looking at the attractive mustards on a singles exchange. In the mayonnaise section, an egg sits in front of the screen and studies the mayonnaise singles.
The subjects are created in the same style as the 3D computer-animated films in the Thomy campaign. The posters in F4 and F12 format were displayed at the beginning of the week and will be supported by posters in the streetcars.
Responsible at Nestlé: Danièle Michel (Head of Corporate Communication), Corinne Gabler (Business Executive Manager Culinary Business), Agnès Lalanne (Marketing Manager Thomy), Sibylle Scherrer (Brand Manager). Responsible at Advico Young & Rubicam: Caspar Coppetti (overall responsibility), Philipp Skrabal (CD), Isabelle Hauser (AD), Annik Weber (graphics), Andi Portmann (text), Pablo Koerfer, Tanja Mezan (consulting), Manuel Egger, Elias Zurbuchen (production). Responsible for the 3D animation at NMTrix.com (NL): Patrick Nijman (Director), Johan Boekhoven, Michael Visser (AD).
The subjects are created in the same style as the 3D computer-animated films in the Thomy campaign. The posters in F4 and F12 format were displayed at the beginning of the week and will be supported by posters in the streetcars.
Responsible at Nestlé: Danièle Michel (Head of Corporate Communication), Corinne Gabler (Business Executive Manager Culinary Business), Agnès Lalanne (Marketing Manager Thomy), Sibylle Scherrer (Brand Manager). Responsible at Advico Young & Rubicam: Caspar Coppetti (overall responsibility), Philipp Skrabal (CD), Isabelle Hauser (AD), Annik Weber (graphics), Andi Portmann (text), Pablo Koerfer, Tanja Mezan (consulting), Manuel Egger, Elias Zurbuchen (production). Responsible for the 3D animation at NMTrix.com (NL): Patrick Nijman (Director), Johan Boekhoven, Michael Visser (AD).
