Advico Young & Rubicam: So that men don't give the wrong gift
Men can be pretty unimaginative when it comes to gifts. That’s why Advico Young & Rubicam is running a poster and online campaign for Beads4You to show that women would rather have jewelry than mundane household appliances.
Beads4You is a Swiss supplier of Scandinavian Trollbeads. The necklaces with the hand-forged pendants can be put together individually and combined as the mood takes you.
Responsible at Beads4You: Jessica Paul (overall responsibility). Responsible at Advico Young & Rubicam: Dominik Oberwiler (ECD), Martin Stulz (CD), Oliver Glutz von Blotzheim (AD), Andy Lusti (text), Elias Zurbuchen (DTP), Philipp Arnold (consulting), Markus Weber, Doris Signer (photography). Media: APG
