ADC yearbook in M-Budget look
The Art Directors Club (ADC) Switzerland has honored the most creative advertising campaigns of the past year and compiled the best examples in its yearbook. This year, it features the well-known look of M-Budget products.
The Art Directors Club (ADC) Switzerland has awarded prizes to the most creative advertising campaigns of the past year and brought together the best examples in the yearbook. This year, it comes in the familiar look of M-Budget products - with the consent of Migros, of course. The book was designed by Publicis. On 304 pages, the yearbook lists the work that has been particularly successful in terms of advertising strategy, idea and implementation. The book is available from Wird Verlag or in bookshops. The subscription price is 118 francs.
