500'000 Vials Eve for Mahara McKay

 
As part of the print campaign with Eve ambassador Mahara McKay, Cardinal is supplying around 800 beauty and hairdressing salons and fashion boutiques with a total of 500,000 bottles of the new lifestyle drink Eve. The summer campaign with the fresh aperitif in a Cüplig glass will last six weeks and will be carried out in all major Swiss cities. The print campaign launched in Swiss lifestyle and women's magazines at the beginning of June shows the former Miss Switzerland and well-known DJ Mahara McKay with friends - and of course a cool glass of Eve in one of the three flavors lychee, grapefruit and passion fruit. "It's easy for me to play this scene in front of the camera, because my friends and I also like to toast with an Eve," says Eve ambassador McKay.